{"title":"Custom Shop Dealer Select","description":"","products":[{"product_id":"guitarguitar-59-stratocaster-nos-left-handed-1-piece-maple-neck","title":"GuitarGuitar '59 Stratocaster® NOS Left-Handed, 1-Piece Maple Neck","description":"\u003cp\u003eFor this special run of Strats, we collaborated with the Custom Shop to create something we haven't done before. Key to this concept was the idea of a super-thin finish that would intentionally wear over time. We decided on a flash coat of nitro colour - using faded versions of classic Fender options like Surf Green and Sonic Blue - followed by a very thin nitro clear coat to finish. These finishes look stunning and, more importantly, will intentionally wear into a natural relic status within a much shorter time period than historic guitars. Our customers love Fender Relic finishes but sometimes miss the attachment of having created the wear themselves. This means that a player can have a brand new guitar that looks like a brand new guitar, AND they can immediately get to work playing in some genuine wear and tear that will age and beautify the more the instrument is used.\u003c\/p\u003e\n\n\u003cp\u003eA significant benefit to this much thinner finish is, of course, a far more resonant guitar. Extra resonance equals extra tone, and we believe these finishes allow the guitar to deliver a richer and deeper sound with more sustain and harmonic information.\u003c\/p\u003e\n\n\u003cp\u003eThat said, we knew that these guitars needed to work well for a contemporary guitarist, so we spec'd a neck with a '59-style D profile and a compound 7.25\"-9.5\" radius, in order to fulfil vintage feel requirements alongside modern day expression and accuracy. For an authentic and versatile voice, we requested custom-wound '60s Custom Shop Strat pickups for their extra heat and detail.\u003c\/p\u003e\n\n\u003cp\u003eOne extra trick we were pleased to have included was with the tone control setup: on our Flash Coat Dealer Strats, the outer tone knob controls the bridge pickup, and the inner knob adjusts the neck pickup's tone. The middle has no tone control. This is one of the most fun and useful wiring setups we've come across, and these are some of the most innovative and exciting Custom Shop Stratocasters ever created.\u003c\/p\u003e\n\n\u003cp\u003eFor more information, \u003ca title=\"Visit the GuitarGuitar Web Site To Find Out More About The Dealer Select '59 Run\" href=\"https:\/\/www.guitarguitar.co.uk\/fender-custom-shop\/dealer-select\/?utm_source=ActiveCampaign\u0026utm_medium=email\u0026utm_content=Exclusive+Dealer+Select+Stratocasters%21\u0026utm_campaign=EMAIL_FENDER_2022_12_15\" target=\"_blank\"\u003eclick here to visit GuitarGuitar web site.\u003c\/a\u003e\u003c\/p\u003e\n\n\u003cp\u003eVideo Link: \u003ca title=\"https:\/\/protect-us.mimecast.com\/s\/9Ev8Cqx6gksJpPvwIXdMXQ\" href=\"https:\/\/protect-us.mimecast.com\/s\/9Ev8Cqx6gksJpPvwIXdMXQ\"\u003ehttps:\/\/www.youtube.com\/watch?v=ORgloeqr_wc\u003c\/a\u003e\u003c\/p\u003e","brand":"Fender Custom Shop","offers":[{"title":"Faded Olympic White \/ 1-Piece Maple Neck \/ 2-Piece Select Alder","offer_id":51333280268575,"sku":"9238013632","price":4799.0,"currency_code":"EUR","in_stock":true},{"title":"Faded Sonic Blue \/ 1-Piece Maple Neck \/ 2-Piece Select Alder","offer_id":51333280301343,"sku":"9238013633","price":4799.0,"currency_code":"EUR","in_stock":true},{"title":"Faded Fiesta Red \/ 1-Piece Maple Neck \/ 2-Piece Select Alder","offer_id":51333280334111,"sku":"9238013634","price":4799.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/4055\/1199\/files\/9238013632_fcs_ins_frt_1_rl.png?v=1761782208"},{"product_id":"guitarguitar-59-stratocaster-nos-left-handed-rosewood-fingerboard","title":"GuitarGuitar '59 Stratocaster® NOS Left-Handed, Rosewood Fingerboard","description":"\u003cp\u003eFor this special run of Strats, we collaborated with the Custom Shop to create something we haven't done before. Key to this concept was the idea of a super-thin finish that would intentionally wear over time. We decided on a flash coat of nitro colour - using faded versions of classic Fender options like Surf Green and Sonic Blue - followed by a very thin nitro clear coat to finish. These finishes look stunning and, more importantly, will intentionally wear into a natural relic status within a much shorter time period than historic guitars. Our customers love Fender Relic finishes but sometimes miss the attachment of having created the wear themselves. This means that a player can have a brand new guitar that looks like a brand new guitar, AND they can immediately get to work playing in some genuine wear and tear that will age and beautify the more the instrument is used.\u003c\/p\u003e\n\n\u003cp\u003eA significant benefit to this much thinner finish is, of course, a far more resonant guitar. Extra resonance equals extra tone, and we believe these finishes allow the guitar to deliver a richer and deeper sound with more sustain and harmonic information.\u003c\/p\u003e\n\n\u003cp\u003eThat said, we knew that these guitars needed to work well for a contemporary guitarist, so we spec'd a neck with a '59-style D profile and a compound 7.25\"-9.5\" radius, in order to fulfil vintage feel requirements alongside modern day expression and accuracy. For an authentic and versatile voice, we requested custom-wound '60s Custom Shop Strat pickups for their extra heat and detail.\u003c\/p\u003e\n\n\u003cp\u003eOne extra trick we were pleased to have included was with the tone control setup: on our Flash Coat Dealer Strats, the outer tone knob controls the bridge pickup, and the inner knob adjusts the neck pickup's tone. The middle has no tone control. This is one of the most fun and useful wiring setups we've come across, and these are some of the most innovative and exciting Custom Shop Stratocasters ever created.\u003c\/p\u003e\n\n\u003cp\u003eFor more information, \u003ca title=\"Visit the GuitarGuitar Web Site To Find Out More About The Dealer Select '59 Run\" href=\"https:\/\/www.guitarguitar.co.uk\/fender-custom-shop\/dealer-select\/?utm_source=ActiveCampaign\u0026utm_medium=email\u0026utm_content=Exclusive+Dealer+Select+Stratocasters%21\u0026utm_campaign=EMAIL_FENDER_2022_12_15\" target=\"_blank\"\u003eclick here to visit GuitarGuitar web site.\u003c\/a\u003e\u003c\/p\u003e\n\n\u003cp\u003eVideo Link: \u003ca title=\"https:\/\/protect-us.mimecast.com\/s\/9Ev8Cqx6gksJpPvwIXdMXQ\" href=\"https:\/\/protect-us.mimecast.com\/s\/9Ev8Cqx6gksJpPvwIXdMXQ\"\u003ehttps:\/\/www.youtube.com\/watch?v=ORgloeqr_wc\u003c\/a\u003e\u003c\/p\u003e","brand":"Fender Custom Shop","offers":[{"title":"Chocolate 3-Color Sunburst \/ Round-Laminated 3A Rosewood \/ 2-Piece Select Alder","offer_id":51333280399647,"sku":"9238013635","price":4799.0,"currency_code":"EUR","in_stock":true},{"title":"Faded Sonic Blue \/ Round-Laminated 3A Rosewood \/ 2-Piece Select Alder","offer_id":51333280432415,"sku":"9238013636","price":4799.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/4055\/1199\/files\/9238013635_fcs_ins_frt_1_rl.png?v=1761782202"},{"product_id":"guitarguitar-59-stratocaster-nos-1-piece-maple-neck","title":"GuitarGuitar '59 Stratocaster® NOS, 1-Piece Maple Neck","description":"\u003cp\u003eFor this special run of Strats, we collaborated with the Custom Shop to create something we haven't done before. Key to this concept was the idea of a super-thin finish that would intentionally wear over time. We decided on a flash coat of nitro colour - using faded versions of classic Fender options like Surf Green and Sonic Blue - followed by a very thin nitro clear coat to finish. These finishes look stunning and, more importantly, will intentionally wear into a natural relic status within a much shorter time period than historic guitars. Our customers love Fender Relic finishes but sometimes miss the attachment of having created the wear themselves. This means that a player can have a brand new guitar that looks like a brand new guitar, AND they can immediately get to work playing in some genuine wear and tear that will age and beautify the more the instrument is used.\u003c\/p\u003e\n\n\u003cp\u003eA significant benefit to this much thinner finish is, of course, a far more resonant guitar. Extra resonance equals extra tone, and we believe these finishes allow the guitar to deliver a richer and deeper sound with more sustain and harmonic information.\u003c\/p\u003e\n\n\u003cp\u003eThat said, we knew that these guitars needed to work well for a contemporary guitarist, so we spec'd a neck with a '59-style D profile and a compound 7.25\"-9.5\" radius, in order to fulfil vintage feel requirements alongside modern day expression and accuracy. For an authentic and versatile voice, we requested custom-wound '60s Custom Shop Strat pickups for their extra heat and detail.\u003c\/p\u003e\n\n\u003cp\u003eOne extra trick we were pleased to have included was with the tone control setup: on our Flash Coat Dealer Strats, the outer tone knob controls the bridge pickup, and the inner knob adjusts the neck pickup's tone. The middle has no tone control. This is one of the most fun and useful wiring setups we've come across, and these are some of the most innovative and exciting Custom Shop Stratocasters ever created.\u003c\/p\u003e\n\n\u003cp\u003eFor more information, \u003ca title=\"Visit the GuitarGuitar Web Site To Find Out More About The Dealer Select '59 Run\" href=\"https:\/\/www.guitarguitar.co.uk\/fender-custom-shop\/dealer-select\/?utm_source=ActiveCampaign\u0026utm_medium=email\u0026utm_content=Exclusive+Dealer+Select+Stratocasters%21\u0026utm_campaign=EMAIL_FENDER_2022_12_15\" target=\"_blank\"\u003eclick here to visit GuitarGuitar web site.\u003c\/a\u003e\u003c\/p\u003e\n\n\u003cp\u003eVideo Link: \u003ca title=\"https:\/\/protect-us.mimecast.com\/s\/9Ev8Cqx6gksJpPvwIXdMXQ\" href=\"https:\/\/protect-us.mimecast.com\/s\/9Ev8Cqx6gksJpPvwIXdMXQ\"\u003ehttps:\/\/www.youtube.com\/watch?v=ORgloeqr_wc\u003c\/a\u003e\u003c\/p\u003e","brand":"Fender Custom Shop","offers":[{"title":"Faded Sonic Blue \/ 1-Piece Maple Neck \/ 2-Piece Select Alder","offer_id":51333280497951,"sku":"9238013620","price":4799.0,"currency_code":"EUR","in_stock":true},{"title":"Faded Olympic White \/ 1-Piece Maple Neck \/ 2-Piece Select Alder","offer_id":51333280530719,"sku":"9238013621","price":4799.0,"currency_code":"EUR","in_stock":true},{"title":"Faded Fiesta Red \/ 1-Piece Maple Neck \/ 2-Piece Select Alder","offer_id":51333280563487,"sku":"9238013622","price":4799.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/4055\/1199\/files\/9238013620_fcs_ins_frt_1_rr.png?v=1761782205"},{"product_id":"guitarguitar-59-stratocaster-nos-rosewood-fingerboard","title":"GuitarGuitar '59 Stratocaster® NOS, Rosewood Fingerboard","description":"\u003cp\u003eFor this special run of Strats, we collaborated with the Custom Shop to create something we haven't done before. Key to this concept was the idea of a super-thin finish that would intentionally wear over time. We decided on a flash coat of nitro colour - using faded versions of classic Fender options like Surf Green and Sonic Blue - followed by a very thin nitro clear coat to finish. These finishes look stunning and, more importantly, will intentionally wear into a natural relic status within a much shorter time period than historic guitars. Our customers love Fender Relic finishes but sometimes miss the attachment of having created the wear themselves. This means that a player can have a brand new guitar that looks like a brand new guitar, AND they can immediately get to work playing in some genuine wear and tear that will age and beautify the more the instrument is used.\u003c\/p\u003e\n\n\u003cp\u003eA significant benefit to this much thinner finish is, of course, a far more resonant guitar. Extra resonance equals extra tone, and we believe these finishes allow the guitar to deliver a richer and deeper sound with more sustain and harmonic information.\u003c\/p\u003e\n\n\u003cp\u003eThat said, we knew that these guitars needed to work well for a contemporary guitarist, so we spec'd a neck with a '59-style D profile and a compound 7.25\"-9.5\" radius, in order to fulfil vintage feel requirements alongside modern day expression and accuracy. For an authentic and versatile voice, we requested custom-wound '60s Custom Shop Strat pickups for their extra heat and detail.\u003c\/p\u003e\n\n\u003cp\u003eOne extra trick we were pleased to have included was with the tone control setup: on our Flash Coat Dealer Strats, the outer tone knob controls the bridge pickup, and the inner knob adjusts the neck pickup's tone. The middle has no tone control. This is one of the most fun and useful wiring setups we've come across, and these are some of the most innovative and exciting Custom Shop Stratocasters ever created.\u003c\/p\u003e\n\n\u003cp\u003eFor more information, \u003ca title=\"Visit the GuitarGuitar Web Site To Find Out More About The Dealer Select '59 Run\" href=\"https:\/\/www.guitarguitar.co.uk\/fender-custom-shop\/dealer-select\/?utm_source=ActiveCampaign\u0026utm_medium=email\u0026utm_content=Exclusive+Dealer+Select+Stratocasters%21\u0026utm_campaign=EMAIL_FENDER_2022_12_15\" target=\"_blank\"\u003eclick here to visit GuitarGuitar web site.\u003c\/a\u003e\u003c\/p\u003e\n\n\u003cp\u003eVideo Link: \u003ca title=\"https:\/\/protect-us.mimecast.com\/s\/9Ev8Cqx6gksJpPvwIXdMXQ\" href=\"https:\/\/protect-us.mimecast.com\/s\/9Ev8Cqx6gksJpPvwIXdMXQ\"\u003ehttps:\/\/www.youtube.com\/watch?v=ORgloeqr_wc\u003c\/a\u003e\u003c\/p\u003e","brand":"Fender Custom Shop","offers":[{"title":"Faded Surf Green \/ Round-Laminated 3A Rosewood \/ 2-Piece Select Alder","offer_id":51333280596255,"sku":"9238013625","price":4799.0,"currency_code":"EUR","in_stock":true},{"title":"Faded Sonic Blue \/ Round-Laminated 3A Rosewood \/ 2-Piece Select Alder","offer_id":51333280629023,"sku":"9238013626","price":4799.0,"currency_code":"EUR","in_stock":true},{"title":"Faded Fiesta Red \/ Round-Laminated 3A Rosewood \/ 2-Piece Select Alder","offer_id":51333280661791,"sku":"9238013628","price":4799.0,"currency_code":"EUR","in_stock":true},{"title":"Chocolate 3-Color Sunburst \/ Round-Laminated 3A Rosewood \/ 2-Piece Select Alder","offer_id":51333280694559,"sku":"9238013629","price":4799.0,"currency_code":"EUR","in_stock":true},{"title":"Shell Pink \/ Round-Laminated 3A Rosewood \/ 2-Piece Select Alder","offer_id":51333280727327,"sku":"9238013630","price":4799.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/4055\/1199\/files\/9238013625_fcs_ins_frt_1_rr.png?v=1761782213"},{"product_id":"session-music-1959-hss-stratocaster-journeyman-relic-mn","title":"Session Music 1959 HSS Stratocaster® Journeyman Relic MN","description":"\u003cp\u003eFor over twenty years, session has successfully established its reputation as THE place-to-go when it comes to exceptional and hand selected Fender Custom Shop guitars in Germany. To put a sweet cherry on top of this delicious cocktail of great cooperative work, we created a special limited run of inspiring guitars we call: \"FENDER Custom Shop Dealer Select '59 HSS Stratocaster Journeyman Relic\"!\u003c\/p\u003e\n\n\u003cp\u003eAfter months of reviewing every material spec, measurement preference and possible playability metric, we agreed on the setup for these beauties. The result is awesomeness! A kick-ass hot-rodded '59 Stratocaster featuring a set of custom handwound 50's pickups in HSS configuration, a 5-way-switch including auto split wiring, a subtle nitro Journeyman relic'd finish and six colors to chose from. All models feature a maple or rosewood fretboard, a modern '60s custom-shaped neck profile, 22 6100 jumbo frets, vintage aged hardware and a Bi-Flex trussrod with upper access.\u003c\/p\u003e\n\n\u003cp\u003eModern playability and convenience combined with vintage tones, comfortable feel and an authentic distressed appearance.\u003c\/p\u003e\n\n\u003cp\u003eContact Session Music, Germany\u003cbr \/\u003e\u003ca title=\"https:\/\/protect-us.mimecast.com\/s\/fYvFCOYLm0h20YyQTEQDtd\" href=\"https:\/\/protect-us.mimecast.com\/s\/fYvFCOYLm0h20YyQTEQDtd\"\u003ehttps:\/\/www.session.de\/aktionen\/fender-dealer-select\/\u003c\/a\u003e\u003cbr \/\u003e\u003ca href=\"mailto:info@session.de\"\u003einfo@session.de\u003c\/a\u003e\u003ca title=\"mailto:info@session.de\" href=\"mailto:info@session.de\"\u003e\u003cbr \/\u003ePhone 06227\/603-0\u003c\/a\u003e\u003c\/p\u003e","brand":"Fender Custom Shop","offers":[{"title":"Black \/ Rosewood \/ 2-Piece Select Alder","offer_id":51333290787103,"sku":"9238012527","price":5469.0,"currency_code":"EUR","in_stock":true},{"title":"2-Color Sunburst \/ Rosewood \/ 2-Piece Select Alder","offer_id":51333290819871,"sku":"9238012530","price":4359.0,"currency_code":"EUR","in_stock":true},{"title":"White Blonde \/ Rosewood \/ 2-Piece Select Alder","offer_id":51333290852639,"sku":"9238012531","price":4359.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/4055\/1199\/files\/9238012527_fcs_ins_frt_1_rr.png?v=1761865209"},{"product_id":"session-music-1959-hss-stratocaster-journeyman-relic-rw","title":"Session Music 1959 HSS Stratocaster® Journeyman Relic RW","description":"\u003cp\u003eFor over twenty years, session has successfully established its reputation as THE place-to-go when it comes to exceptional and hand selected Fender Custom Shop guitars in Germany. To put a sweet cherry on top of this delicious cocktail of great cooperative work, we created a special limited run of inspiring guitars we call: \"FENDER Custom Shop Dealer Select '59 HSS Stratocaster Journeyman Relic\"!\u003c\/p\u003e\n\n\u003cp\u003eAfter months of reviewing every material spec, measurement preference and possible playability metric, we agreed on the setup for these beauties. The result is awesomeness! A kick-ass hot-rodded '59 Stratocaster featuring a set of custom handwound 50's pickups in HSS configuration, a 5-way-switch including auto split wiring, a subtle nitro Journeyman relic'd finish and six colors to chose from. All models feature a maple or rosewood fretboard, a modern '60s custom-shaped neck profile, 22 6100 jumbo frets, vintage aged hardware and a Bi-Flex trussrod with upper access.\u003c\/p\u003e\n\n\u003cp\u003eModern playability and convenience combined with vintage tones, comfortable feel and an authentic distressed appearance.\u003c\/p\u003e\n\n\u003cp\u003eContact Session Music, Germany\u003cbr \/\u003e\u003ca href=\"https:\/\/www.session.de\/aktionen\/fender-dealer-select\/\"\u003ehttps:\/\/www.session.de\/aktionen\/fender-dealer-select\/\u003c\/a\u003e \u003cbr \/\u003e\u003ca href=\"mailto:info@session.de\"\u003einfo@session.de\u003c\/a\u003e\u003ca href=\"mailto:info@session.de\"\u003e\u003cbr \/\u003e\u003c\/a\u003e\u003cbr \/\u003ePhone 06227\/603-0\u003c\/p\u003e","brand":"Fender Custom Shop","offers":[{"title":"3-Color Sunburst \/ Rosewood \/ 2-Piece Select Alder","offer_id":51333290885407,"sku":"9238012526","price":5469.0,"currency_code":"EUR","in_stock":true},{"title":"Candy Apple Red \/ Rosewood \/ 2-Piece Select Alder","offer_id":51333290918175,"sku":"9238012528","price":5469.0,"currency_code":"EUR","in_stock":true},{"title":"Olympic White \/ Rosewood \/ 2-Piece Select Alder","offer_id":51333290950943,"sku":"9238012529","price":5469.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/4055\/1199\/files\/9238012526_fcs_ins_frt_1_rr.png?v=1761865213"}],"url":"https:\/\/ch.fender.com\/it\/collections\/custom-shop-dealer-select.oembed","provider":"Fender","version":"1.0","type":"link"}